Trabajos de Luis-Alberto Casado-Aranda
Trabajos de Nombre
Economics & Business
Listando 6 trabajos del autor/autora 37
Lista de trabajos en el área Economics & Business
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A Neuropsychological Study on How Consumers Process Risky and Secure E-payments
Casado-Aranda, Luis-Alberto; Liebana-Cabanillas, Francisco; Sanchez-Fernandez, Juan
JOURNAL OF INTERACTIVE MARKETING
1094-9968 (2018)
DOI /
10.1016/j.intmar.2018.03.001
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Consumer Processing of Online Trust Signals: A Neuroimaging Study
Casado-Aranda, Luis-Alberto; Dimoka, Angelika; Sanchez-Fernandez, Juan
JOURNAL OF INTERACTIVE MARKETING
1094-9968 (2019)
DOI /
10.1016/j.intmar.2019.02.006
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Is it an error to communicate CSR Strategies? Neural differences among consumers when processing CSR messages
Guerrero Medina, Carlos Alberto; Martinez-Fiestas, Myriam; Casado Aranda, Luis Alberto; Sanchez-Fernandez, Juan
JOURNAL OF BUSINESS RESEARCH
0148-2963 (2021)
DOI /
10.1016/j.jbusres.2020.12.044
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Neural Correlates of Voice Gender and Message Framing in Advertising: A Functional MRI Study
Casado-Aranda, Luis-Alberto; Sanchez-Fernandez, Juan; Montoro-Rios, Francisco J.
JOURNAL OF NEUROSCIENCE PSYCHOLOGY AND ECONOMICS
1937-321X (2017)
DOI /
10.1037/npe0000076
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How consumer ethnocentrism modulates neural processing of domestic and foreign products: A neuroimaging study
Casado-Aranda, Luis-Alberto; Sanchez-Fernandez, Juan; Ibanez-Zapata, Jose-Angel; Liebana-Cabanillas, F. J.
JOURNAL OF RETAILING AND CONSUMER SERVICES
0969-6989 (2020)
DOI /
10.1016/j.jretconser.2019.101961
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Evaluating Communication Effectiveness Through Eye Tracking: Benefits, State of the Art, and Unresolved Questions
Casado-Aranda, Luis-Alberto; Sanchez-Fernandez, Juan; Ibanez-Zapata, Jose-Angel
INTERNATIONAL JOURNAL OF BUSINESS COMMUNICATION
2329-4884 (2020)
DOI /
10.1177/2329488419893746